Alive

Alive

Drawing on empathy and context to improve mental health

Drawing on empathy and context to improve mental health

Alive is an app that helps individuals with depression improve their mental health through CBT-based AI chatbot sessions, mood tracking, and regular mental health assessments. I built the app's structure and design from scratch, which served as the foundation for its future development and release.

timeline

Oct 2022 - Feb 2023

team

1 designer

3 developers

1 project lead

what i did

User research

UX/UI design

UX writing

tools

Figma

Adobe Illustrator

why alive?

Despite the prevalence of depression in the US, treatment remains lacking.

Despite the prevalence of depression in the US, treatment remains lacking.

1 out of 6

1 out of 6

adults experience depression at some point

60%

60%

of individuals with mental illnesses do not receive treatment

16 million

16 million

American adults are affected by depression yearly

the challenge

How might we make mental health support more accessible to individuals with depression?

How might we make mental health support more accessible to individuals with depression?

As the company wanted to break into the industry with its AI-driven technology, I was tasked to lead the design for a mental health app with a cognitive behavioral therapy (CBT)-based chat feature and other tools for support.

the solution

An app with data-based tools and insights to equip users as they journey towards good mental health.

An app with data-based tools and insights to equip users as they journey towards good mental health.

Conversations rooted in empathy

Conversations rooted in empathy

Our chatbot, trained on CBT principles, is accompanied with a friendly and approachable design to foster a safe space for users.

Action-oriented mood tracking

Action-oriented mood tracking

With a mood diary that aims to capture the context behind users' emotions and visualize salient patterns, users can act on informed decisions that improve their well-being.

Easy-to-access standardized assessments

Easy-to-access standardized assessments

Users can check their mental state through a standardized self-assessment test, with reminders for regular monitoring.

impact

An established foundation for future iterations and development of the app

An established foundation for future iterations and development of the app

The core elements I worked on set the tone and direction of the released version.

A more streamlined design handoff

A more streamlined design handoff

The design documentation process I initiated during the project led to a clearer understanding of design elements and reduced back-and-forth clarifications during development, highly received by developers in my team.

conceptualizing the app

Prioritizing ideas that resonate with users

Prioritizing ideas that resonate with users

Our leadership team had multiple ideas to accompany the chatbot feature, but we prioritized those that would be the most valuable to users to meet deadlines and avoid the risk of overwhelming users.

Aside from competitor research to understand gaps and opportunities in the market, I proposed that we conduct a a few in-depth interviews with individuals with depression to identify top features while validating our product idea.

bringing alive to life

Mapping out an easily navigable app structure

Mapping out an easily navigable app structure

As we wanted to convey to users that one feature was as important as the other for their mental health, a default "Overview" page that included shortcut cards to highlight each feature's purpose, consequently eliminating the need for tutorials – and accounting for scalability – was included.

Presenting an approachable chatbot

Presenting an approachable chatbot

Making a chatbot friendly is known to make users feel more comfortable, and this made all the difference for our feature. Incorporating inviting design elements such as calm, positive colors – which can be seen throughout the app – and warm imagery helps create a safe space for users to open up.

Creating an insightful mood diary

Creating an insightful mood diary

The mood diary's effectiveness lies in the insights it provides for self-reflection and action, so we set to gain as much context around tracked mood as possible. While optional for user agency, we also included more specific adjectives and the option to add location and activity at the time of tracking.

Tracked information was then translated into interactive graphs with summaries to help users reflect on their mood more proactively.

Choosing the most appropriate assessment

Choosing the most appropriate assessment

There was a wealth of statistically reliable mental health assessments available to choose from for the app, but ultimately we moved forward with the PHQ-9 questionnaire, commonly administered to individuals with depression, including reminders for users to check their mental state regularly.

guaranteeing an app grounded in empathy

Validating design decisions with the professionals

Validating design decisions with the professionals

Understanding the sensitivity of creating a mental health app, we collaborated with professionals in the mental health space.

We had regular discussions on app specifics from content and wording to visual elements throughout the project to ensure that everything worked toward a space full of empathy and openness for users.

takeaways

Design isn't a one-size-fits-all process

Design isn't a one-size-fits-all process

This was my first work design project, which made me realize how the textbook design thinking process doesn't always happen in "real life," and that being more intentional with your design decisions is what matters the most.

The design handoff is a shared language

The design handoff is a shared language

Your teammates are users too – creating clear, detailed documentation and maintaining an organized design file is important in team communication and ways of working.

wait, there's more

The Alive project extends beyond the app.

The Alive project extends beyond the app.

Contact me to learn more about other designs I've conceptualized (hint: B2B2C)!

Contact me to learn more about other designs I've conceptualized (hint: B2B2C)!

anyway, don’t be a stranger ⊹

If you want to chat about my work, possible collaborations, or anything under the sun, come say hi!

designed from scratch by margaux lim with ₊⊹

anyway, don’t be a stranger ⊹

If you want to chat about my work, possible collaborations, or anything under the sun, come say hi!

designed from scratch by margaux lim with ₊⊹

anyway, don’t be a stranger ⊹

If you want to chat about my work, possible collaborations, or anything under the sun, come say hi!

designed from scratch by margaux lim with ₊⊹